The name "The Rowe" was inspired by the local context of Whitechapel; the rows of terraced brick housing that are emblematic of Londons East End and the rows of market stalls that decorate Whitechapel High Street which are a symbol of the multicultural and energetic neighbourhood in which the building is located.Totalling 5,253 sq ft, The Rowes bright, double-height reception features a café and library area for occupiers to enjoy. It also has the potential for a self-contained entrance on Commercial Road.A connection to nature has been paramount throughout the development with over 17,300 sq ft of outdoor space, equivalent to over eight tennis courts. Tenants will be able to enjoy a striking 8,000 sq ft communal rooftop garden with panoramic views across the city.Transformed from a school of creativity to pioneering offices for business, The Rowe sets a new benchmark for contemporary office space, powered by technology, design, and sustainability, and led by a world-class architectural and development team.The Rowe is targeting BREEAM Excellent New Construction certification, representing best practices in building design for sustainable outcomes. The Rowe will be run on 100% renewable electricity and see a carbon emission reduction of 45% compared to a standard office building. The Rowe is pursuing WELL Gold Certification and with WELL principles incorporated in the core design, health and wellness are a central aspect of the occupier offer at The Rowe. The Rowe is targeting SmartScore certification, providing tenants with an innovative, dynamic and future-proofed workspace. Built into the fabric of The Rowe is a technological foundation that will have direct benefits to tenants experience in the following areas.